The Top 10 Chief Marketing Officers in Maldives

The Top 10 Chief Marketing Officers in Maldives

July 2, 2025
4 min read
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The Maldives, renowned for its stunning islands and vibrant tourism industry, is home to a dynamic business landscape driven by innovative marketing leaders. Chief Marketing Officers (CMOs) play a crucial role in shaping the brands and strategies that define the country’s leading companies. This article highlights the top CMOs in the Maldives who are setting benchmarks in creativity, leadership, and results-driven marketing.

Fathimath Afra

Company: Maldives Marketing & PR Corporation

Fathimath Afra is a dedicated professional at the Maldives Marketing & PR Corporation, where she plays a key role in promoting the Maldives as a top travel destination. With a strong background in marketing and communications, she excels in strategic campaign management. Fathimath is passionate about showcasing the unique culture and beauty of the Maldives to a global audience. Her commitment to excellence has made her an influential figure in the country’s tourism industry.

Isabelle Hajri

Company: Dhiraagu

Isabelle Hajri works with Dhiraagu, the leading telecom and digital services provider in the Maldives. With expertise in communications and business development, she contributes to the company’s mission of connecting communities. Isabelle’s innovative approach drives digital transformation and customer engagement. Her dynamic leadership helps Dhiraagu maintain its reputation for excellence in the Maldivian market.

Sandrine Boutin

Company: The Ritz-Carlton Maldives, Fari Islands

Sandrine Boutin is an accomplished hospitality professional at The Ritz-Carlton Maldives, Fari Islands. With years of experience in luxury hotel management, she ensures top-tier guest experiences and operational excellence. Sandrine is known for her attention to detail and personalized service. Her leadership has contributed to the resort’s recognition as a premier destination in the Maldives.

Fadzlon Bakar

Company: COMO Hotels and Resorts

Fadzlon Bakar is a valued member of the COMO Hotels and Resorts team, renowned for her expertise in hospitality management. She is responsible for delivering exceptional guest experiences and upholding the brand’s standards of luxury. Fadzlon’s dedication to service excellence has made her a respected leader in the industry. She continues to inspire her team and enhance the reputation of COMO properties.

Liz Smailes

Company: Carpe Diem Maldives

Liz Smailes works at Carpe Diem Maldives, where she specializes in creating memorable travel and adventure experiences. With a passion for diving and marine conservation, Liz brings unique insights to the company’s operations. Her background in sustainable tourism helps promote eco-friendly practices. Liz is committed to delivering unforgettable journeys while preserving the natural beauty of the Maldives.

Belson Coutinho

Company: VFS Global

Belson Coutinho is a seasoned executive at VFS Global, a world leader in visa and consular services. He brings a wealth of experience in digital transformation, marketing, and customer experience. Belson’s visionary leadership has driven innovation and operational efficiency across global platforms. His work ensures seamless travel processes for millions of people worldwide.

Roshan Radhay

Company: The Lux Collective

Roshan Radhay is a distinguished member of The Lux Collective, known for his expertise in hospitality and brand management. He plays a crucial role in crafting unique guest experiences and enhancing brand visibility. Roshan’s creative strategies have helped elevate the reputation of The Lux Collective’s resorts. His commitment to excellence is reflected in the high standards of service provided by the group.

Niushad Shareef

Company: Housing Development Corporation

Niushad Shareef works with the Housing Development Corporation, contributing to urban planning and sustainable development in the Maldives. He is involved in innovative projects aimed at improving community living standards. Niushad’s forward-thinking approach drives progress in housing and infrastructure. His dedication ensures that development aligns with environmental and social priorities.

Shaufa Ali

Company: Publicity Bureau

Shaufa Ali is a communications specialist at the Publicity Bureau, where she manages media relations and public affairs. With a strong background in PR and marketing, Shaufa excels in crafting compelling narratives for clients. Her strategic insights have helped organizations achieve greater visibility and engagement. Shaufa is recognized for her professionalism and creative approach to public relations.

Hussain Sharih Adam

Company: Dhiraagu

Hussain Sharih Adam is an integral part of the team at Dhiraagu, the Maldives’ premier telecommunications company. He is involved in delivering innovative digital solutions and enhancing customer experiences. With his technical expertise and commitment to excellence, Hussain supports the company’s vision of advancing digital connectivity. His contributions are vital to Dhiraagu’s ongoing success.

Conclusion

The impact of these top Chief Marketing Officers in the Maldives extends far beyond their companies, influencing the broader business environment and elevating the nation’s global profile. Their innovative strategies and leadership continue to inspire the next generation of marketers, ensuring the Maldives remains at the forefront of marketing excellence in the region.

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