Top Marketing Directors in Romania

Top Marketing Directors in Romania

July 14, 2025
6 min read
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Romania’s dynamic business landscape is shaped in large part by innovative marketing leaders who drive growth and brand recognition across industries. The country’s top marketing directors leverage creativity, technology, and strategic insights to position their organizations at the forefront of competitive markets. This article highlights some of the most influential marketing directors in Romania, showcasing their achievements and the impact they have made within their respective fields.

Nicoleta Mihăilescu

Company: P&G

Nicoleta Mihăilescu is a dedicated professional at Procter & Gamble (P&G), one of the world’s leading consumer goods companies. She has extensive experience in brand management and product marketing, driving impactful campaigns that resonate with consumers. Her strategic thinking and leadership have contributed to P&G’s market growth in Romania. Nicoleta is known for her innovative approach to solving challenges and fostering team collaboration.

Oana Stincel

Company: MACROMEX

Oana Stincel is a key figure at MACROMEX, a prominent player in the food distribution industry in Romania. She specializes in operations management and logistics, ensuring efficiency throughout the supply chain. Oana’s forward-thinking mindset has driven the company’s growth and adaptation to market demands. Her commitment to excellence makes her a respected leader in the sector.

Oltea Cristina Belciuganu

Company: VIVRE

Oltea Cristina Belciuganu is a dynamic professional at VIVRE, a leading online retailer in Central and Eastern Europe. With deep expertise in e-commerce and digital strategy, she has played a crucial role in expanding VIVRE’s online presence. Oltea’s innovative vision and customer-centric approach have helped the company stand out in a competitive market. Her passion for excellence drives continuous growth and success.

Ramona Radu

Company: Bergenbier SA, a Molson Coors Beverage Company

Ramona Radu serves at Bergenbier SA, part of the global Molson Coors Beverage Company, where she excels in marketing and brand development. Her creative strategies have strengthened Bergenbier’s position in the beverage market. Ramona is known for her ability to build strong brand identities and foster consumer loyalty. Her leadership continues to shape the company’s success in Romania.

Răzvan Mircea

Company: Doncafe

Răzvan Mircea is a seasoned executive at Doncafe, a well-known coffee brand in Romania. With a background in sales and marketing, he has significantly contributed to the brand’s expansion and visibility. Răzvan’s innovative campaigns have resonated with coffee lovers nationwide. His commitment to quality and customer satisfaction is a driving force behind Doncafe’s reputation.

Sergiu Mircea

Company: Banca Transilvania

Sergiu Mircea is an accomplished professional at Banca Transilvania, one of Romania’s largest banks. He specializes in banking innovation and digital transformation, playing a key role in modernizing the bank’s services. Sergiu’s strategic leadership has enhanced customer experience and operational efficiency. His forward-thinking approach keeps Banca Transilvania at the forefront of the industry.

Ștefania Cristescu

Company: Patria Bank

Ștefania Cristescu is a dedicated team member at Patria Bank, known for her expertise in financial services and customer relations. She focuses on developing financial solutions tailored to client needs, fostering trust and loyalty. Ștefania’s proactive approach ensures the bank remains competitive in a dynamic market. Her commitment to excellence underpins her successful career.

Victor Teioșanu

Company: Ursus Breweries

Victor Teioșanu is a prominent figure at Ursus Breweries, one of Romania’s leading beer producers. He brings a wealth of experience in marketing and brand management, driving innovative campaigns that boost brand recognition. Victor is known for his strategic vision and dedication to quality. His leadership has contributed significantly to Ursus Breweries’ market success.

Viorel Ruse

Company: First Bank

Viorel Ruse holds a key position at First Bank, where he leverages his expertise in banking and finance. He plays a vital role in developing customer-centric financial products and services. Viorel’s analytical skills and attention to detail ensure operational excellence. His commitment to innovation helps First Bank adapt to evolving market trends.

Wenka Booij

Company: ING Romania

Wenka Booij is a respected leader at ING Romania, part of the international ING Group. She is recognized for her expertise in digital banking and customer experience. Wenka’s leadership has driven the adoption of innovative financial technologies, enhancing service delivery. Her passion for empowering teams and clients alike makes her a standout figure in the industry.

Anna Ghica

Company: UiPath

Anna Ghica is a valued member of UiPath, a global leader in robotic process automation. She contributes to the company’s rapid growth through her expertise in business development and strategic partnerships. Anna’s innovative mindset helps drive digital transformation for clients worldwide. Her dedication to excellence reflects UiPath’s commitment to reshaping the future of work.

Simona Panait

Company: Samsung Romania

Simona Panait is a key professional at Samsung Romania, specializing in technology marketing and business development. Her creative strategies have helped Samsung maintain a strong market presence in Romania. Simona is known for her customer-focused approach and ability to drive brand engagement. Her leadership continues to inspire innovation within the company.

Nina Brătfălean

Company: BMW Group Romania

Nina Brătfălean is a leading executive at BMW Group Romania, where she oversees marketing and strategic initiatives. With a deep passion for the automotive industry, Nina has played a pivotal role in enhancing the BMW brand’s prestige in Romania. Her innovative campaigns and customer-oriented mindset set her apart. Nina’s leadership is instrumental in BMW’s ongoing success in the region.

Carmen Căpitănescu

Company: Media Galaxy

Carmen Căpitănescu is an experienced professional at Media Galaxy, a major electronics retailer in Romania. She excels in retail management and customer relations, ensuring a seamless shopping experience. Carmen’s dedication to innovation and service quality has contributed to Media Galaxy’s popularity. Her leadership fosters a customer-centric culture within the company.

Dragoș Bucurenci

Company: Philip Morris International Romania

Dragoș Bucurenci is a well-known executive at Philip Morris International Romania, renowned for his work in corporate communications and sustainability. He has led numerous impactful campaigns that promote innovation and responsibility. Dragoș is a passionate advocate for positive change within the industry. His leadership continues to shape the company’s vision and growth.

Conclusion

The marketing directors featured in this article exemplify excellence, adaptability, and forward-thinking leadership in Romania’s vibrant corporate sector. Their expertise not only elevates their companies but also sets new standards for marketing practices nationwide. As the industry evolves, these professionals will continue to inspire and influence the next generation of marketing leaders in Romania.

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