The Best 15 Social Media Marketing Experts in Canada

The Best 15 Social Media Marketing Experts in Canada

July 2, 2025
6 min read
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Canada boasts a vibrant digital landscape, with businesses and brands leveraging the expertise of top social media marketing professionals to stand out in an increasingly competitive market. Whether you’re a startup looking to build your online presence or an established company seeking innovative strategies, connecting with the best social media marketing experts in Canada can make all the difference. This article highlights some of the leading professionals who are shaping the future of social media marketing across the country.

Melanie Gaboriault

Company: Hootsuite

Melanie Gaboriault is a communications leader at Hootsuite, a global leader in social media management. She specializes in crafting impactful messaging and building brand reputation for tech companies. With years of experience in digital communications, Melanie is known for her creative approach to storytelling and public relations. Her expertise helps organizations connect with audiences in meaningful ways, driving engagement and growth.

Jamie Garratt

Company: Idea Rebel

Jamie Garratt is the founder and CEO of Idea Rebel, a cutting-edge digital agency. He is recognized for his innovative work in digital strategy, web development, and creative marketing solutions. Jamie’s leadership has propelled Idea Rebel to work with major global brands, delivering exceptional digital experiences. His commitment to forward-thinking ideas has made him a sought-after figure in the Canadian digital community.

Ryan Holmes

Company: Hootsuite

Ryan Holmes is the founder and former CEO of Hootsuite, one of the world’s leading social media management platforms. An accomplished entrepreneur, he has been instrumental in shaping the way businesses engage with audiences online. Ryan is also a passionate advocate for technology innovation and entrepreneurship in Canada. His visionary leadership has earned him recognition as a top influencer in social media.

Douglas Idugboe

Company: Smedio

Douglas Idugboe is the founder of Smedio, a platform dedicated to social media and digital marketing insights. He is an expert in content marketing, social media strategy, and business growth. Douglas frequently shares practical advice for entrepreneurs and marketers looking to leverage digital tools. His work empowers businesses to navigate the evolving landscape of online marketing.

Matthew Vernhout

Company: EmailKarma.net

Matthew Vernhout is a recognized authority in email marketing and deliverability, leading EmailKarma.net. With years of industry experience, he offers valuable insights into email best practices and anti-spam compliance. Matthew is a respected speaker and educator, frequently contributing to conferences and publications. His work helps businesses improve their email strategies and achieve better results.

Erin Blaskie

Company: ErinBlaskie.com

Erin Blaskie is a digital marketing strategist and entrepreneur, running her own consultancy at ErinBlaskie.com. She specializes in content marketing, branding, and business development for startups and established companies alike. Erin is known for her engaging speaking style and insightful workshops. Her passion for helping others grow their online presence has made her a respected voice in the digital community.

Adele McAlear

Company: Justin Trudeau’s Campaign

Adele McAlear played a key role in digital communications for Justin Trudeau’s political campaign. She is an expert in social media strategy, online advocacy, and community engagement. Adele’s innovative approach helped shape the campaign’s online presence and connect with voters. Her work exemplifies the power of digital tools in modern political campaigns.

Michelle Pelletier

Company: ProTableau Inc.

Michelle Pelletier is a data visualization and analytics expert at ProTableau Inc. She helps organizations harness the power of data to drive informed decision-making. Michelle is skilled in Tableau and other BI tools, offering training and consulting services to clients. Her analytical mindset and attention to detail support businesses in making sense of complex information.

Scott Stratten

Company: Unmarketing

Scott Stratten is the president of Unmarketing and a renowned speaker on marketing and business disruption. He is known for his candid, humorous approach to challenging outdated marketing tactics. Scott has authored several best-selling books and hosts the popular UnPodcast. His insights have inspired countless professionals to rethink how they engage with customers.

Pauline Cabrera

Company: TwelveSkip

Pauline Cabrera is a digital marketing specialist and the founder of TwelveSkip. She provides practical tips and resources on blogging, SEO, and social media strategy. Pauline’s content is widely followed by entrepreneurs and small business owners seeking to grow their online presence. Her straightforward advice makes digital marketing accessible to all.

Jason Gordon

Company: StrongSocial

Jason Gordon is the founder of StrongSocial, a company focused on social media marketing and branding. He helps businesses and individuals amplify their online presence through tailored strategies. Jason is passionate about leveraging social platforms for business growth and customer engagement. His hands-on approach delivers measurable results for his clients.

Kathryn Howell

Company: H2O Digital

Kathryn Howell is a digital strategist and the founder of H2O Digital. She specializes in helping organizations harness the power of digital marketing to achieve their goals. Kathryn’s expertise spans social media, web development, and digital advertising. Her client-focused approach ensures effective and innovative marketing solutions.

Steve Williams

Company: BuzznTips

Steve Williams is the creator of BuzznTips, a resource hub for digital marketing and social media insights. He offers practical advice and tips to help marketers stay ahead of industry trends. Steve’s engaging content and tutorials support professionals in optimizing their online efforts. His dedication to education makes him a valuable resource in the digital space.

Sam Fiorella

Company: Sensei Marketing Inc.

Sam Fiorella is a partner at Sensei Marketing Inc., specializing in customer experience, social influence, and digital strategy. He is a respected author, keynote speaker, and consultant, helping organizations transform their marketing approaches. Sam’s research-driven insights drive measurable business outcomes for his clients. His thought leadership is widely recognized in the marketing community.

Samuel Francois Parent

Company: Titan Interactive

Samuel Francois Parent is a digital marketing and communications expert at Titan Interactive. With a background in media and technology, he provides strategic consulting to businesses navigating the digital landscape. Samuel’s work focuses on optimizing online presence and driving audience engagement. His expertise helps clients adapt to the rapidly changing world of digital marketing.

Conclusion

Choosing the right social media marketing expert is crucial for achieving your business goals and maximizing your digital impact. The experts featured in this article have demonstrated exceptional skill, creativity, and results for clients across various industries in Canada. By partnering with these professionals, you can elevate your brand, engage your audience, and stay ahead in the ever-evolving world of social media marketing.

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