Peru’s dynamic business landscape has given rise to a new generation of marketing leaders who are redefining brand strategies and consumer engagement. This article highlights the top Chief Marketing Officers in Peru, showcasing their innovative approaches, industry expertise, and the impact they’ve made within their organizations and beyond.
Company: Backus AB InBev
Alejandro Molina is a dedicated professional at Backus AB InBev, a leading name in the beverage industry. With a strong background in business and management, he has contributed to the company’s growth and market presence in Peru. Alejandro is recognized for his innovative approach to problem-solving and his commitment to excellence. His leadership skills have helped foster a positive and productive work environment.
Company: Unacem
Gabriel Barrio serves at Unacem, a prominent company in the cement and construction sector. He has a wealth of experience in industrial operations and project management, making significant contributions to the company’s success. Gabriel is known for his analytical mindset and ability to drive operational efficiency. He continues to play a crucial role in Unacem’s ongoing expansion and sustainability initiatives.
Company: Alicorp
Álvaro Rojas is a key member of Alicorp, a leading consumer goods company in Latin America. His expertise lies in marketing and brand strategy, helping to elevate Alicorp’s products in highly competitive markets. Álvaro is passionate about innovation and consumer insights, which has driven several successful campaigns. He is committed to fostering a culture of creativity and growth within the organization.
Company: Grupo Santa Elena
Angela Castillo Palomino works at Grupo Santa Elena, a major player in the agribusiness sector. She specializes in supply chain management and operational excellence, ensuring the company delivers high-quality products efficiently. Angela is known for her strategic vision and dedication to sustainability. Her leadership has been instrumental in driving the company’s social and environmental initiatives.
Company: Rimac Seguros y Reaseguros
José Carlos Pestana is a professional at Rimac Seguros y Reaseguros, a leading insurance and reinsurance company. He brings expertise in risk management and financial planning, contributing to the firm’s robust service offerings. José Carlos is recognized for his client-centric approach and commitment to transparency. He is dedicated to promoting financial security and peace of mind for clients.
Company: The Coca-Cola Company
Luis Felipe Cisneros works at The Coca-Cola Company, one of the world’s most iconic beverage brands. He has extensive experience in commercial strategy and business development, driving growth across diverse markets. Luis Felipe is known for his passion for innovation and his focus on customer satisfaction. His leadership has been pivotal in executing successful marketing campaigns and partnerships.
Company: Banco de Crédito del Perú
Anna Lenka Jáuregui is part of Banco de Crédito del Perú, the country’s largest financial institution. With a strong background in banking and finance, she has played a vital role in developing client-focused solutions. Anna Lenka is committed to financial inclusion and digital transformation within the banking sector. Her forward-thinking leadership continues to drive positive change in the organization.
Company: Win
Sebastián Spencer is associated with Win, a dynamic company in the telecommunications industry. He excels in operations and business development, helping Win expand its reach and services. Sebastián is known for his results-oriented approach and commitment to delivering high-quality connectivity solutions. His innovative mindset has been key to the company’s rapid growth and success.
Company: Tottus
Alexandra Bottger is a valued member of Tottus, a leading supermarket chain in Peru. She specializes in retail management and customer experience, ensuring top-notch service for shoppers. Alexandra is passionate about operational excellence and team development. Her efforts have significantly contributed to Tottus’s reputation for quality and reliability.
Company: Izipay
Rosanna Salcedo works at Izipay, a prominent company in the digital payments sector. She brings expertise in fintech solutions and customer engagement, driving innovation in payment services. Rosanna is dedicated to enhancing user experience and promoting financial inclusion. Her leadership plays a crucial role in Izipay’s ongoing growth and technological advancement.
The influence of Peru’s leading CMOs extends far beyond their individual companies, shaping the future of marketing across the nation. By embracing creativity, data-driven decision-making, and a deep understanding of local consumers, these executives continue to set benchmarks for excellence and inspire the next wave of marketing talent in Peru.
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