Top Marketing Directors in Argentina

Top Marketing Directors in Argentina

July 14, 2025
4 min read
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Argentina’s dynamic business landscape is fueled by innovative leaders who shape the country’s marketing strategies and brand narratives. This article spotlights the top marketing directors in Argentina, highlighting the visionaries behind successful campaigns and their impact on both local and global markets.

Natalia Landa

Company: Pepsico

Natalia Landa is a prominent leader at Pepsico, where she has played a key role in driving growth and innovation. With a background in marketing and management, she specializes in developing impactful strategies for consumer engagement. Natalia is recognized for her collaborative leadership style and her ability to adapt to the dynamic food and beverage sector. Her commitment to sustainability and diversity has also contributed to the company’s positive workplace culture.

Eugenio Raffo

Company: AB InBev

Eugenio Raffo is an executive at AB InBev, one of the world’s largest brewing companies. He brings extensive experience in brand management and business development, steering successful marketing campaigns for the company’s iconic brands. Eugenio is known for his innovative approach and focus on digital transformation. His leadership has helped AB InBev strengthen its market presence in competitive sectors.

Tomás Grazzini

Company: La Campagnola

Tomás Grazzini serves as a key figure at La Campagnola, a well-established food company. With a strong background in operations and supply chain management, Tomás ensures the delivery of quality products to consumers nationwide. He is dedicated to continuous improvement and efficiency, fostering a culture of innovation within the organization. His strategic vision has been instrumental in driving La Campagnola’s sustained growth.

María José Ezquerra

Company: Havas Group Argentina

María José Ezquerra is an influential executive at Havas Group Argentina, a leading global communications company. She has a wealth of experience in advertising, media planning, and digital transformation. María José is celebrated for her creative thinking and expertise in integrated marketing solutions. Her leadership inspires teams to deliver exceptional results for clients across various industries.

Karina García

Company: Comu Ideas Publicitarias

Karina García leads Comu Ideas Publicitarias, bringing fresh perspectives to the advertising world. She excels in crafting compelling campaigns that resonate with diverse audiences. Karina is committed to fostering creativity and innovation within her team, ensuring high-impact results for clients. Her dedication has positioned Comu Ideas as a trusted name in the industry.

Carolina Gentile

Company: Grupo Campari

Carolina Gentile is a driving force at Grupo Campari, a renowned global beverage company. Her expertise spans marketing, brand management, and event coordination. Carolina is recognized for her ability to launch successful products and enhance brand visibility in competitive markets. She is passionate about building strong consumer connections and promoting a vibrant company culture.

Fernanda Ledesma Padilla

Company: Honda Motor Argentina

Fernanda Ledesma Padilla holds a significant leadership position at Honda Motor Argentina. She has a strong track record in automotive business development and strategic planning. Fernanda is known for her results-driven approach and commitment to customer satisfaction. Her innovative mindset has contributed to Honda’s reputation for quality and reliability in Argentina.

Yanina Cardoso

Company: Telefe

Yanina Cardoso is a key professional at Telefe, one of Argentina’s leading television networks. She specializes in media production and broadcasting management, ensuring high-quality content reaches wide audiences. Yanina’s expertise in programming and audience engagement has elevated Telefe’s profile in the entertainment industry. She is dedicated to fostering creativity and excellence within her teams.

Milena Carrera

Company: Banco Patagonia

Milena Carrera serves in a vital role at Banco Patagonia, a major player in the Argentine banking sector. She is experienced in financial services, customer relations, and digital banking innovation. Milena is committed to delivering exceptional client experiences and driving organizational growth. Her leadership has helped Banco Patagonia navigate the evolving landscape of financial technology.

Lucila Castellani

Company: Anheuser-Busch InBev

Lucila Castellani is a dynamic member of the Anheuser-Busch InBev team, contributing to one of the world’s largest beverage companies. She brings expertise in marketing, brand development, and consumer insights. Lucila is passionate about fostering creativity and sustainability within the organization. Her efforts have played a significant role in the company’s continued success and innovation.

Conclusion

The marketing directors featured in this article exemplify Argentina’s creative spirit and business acumen. Their leadership and innovative approaches continue to set industry standards, driving growth and positioning Argentina as a hub for marketing excellence in the region.

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