Top Marketing Directors in Spain

Top Marketing Directors in Spain

July 14, 2025
4 min read
Email Finder

Spain’s dynamic business landscape is shaped by visionary marketing leaders who drive innovation and growth across industries. This article highlights the top marketing directors in Spain, exploring their achievements, strategies, and the impact they have on their organizations and the broader market.

Luis Baena Reig

Company: PRISA Media

Luis Baena Reig is a seasoned professional at PRISA Media, one of Spain’s leading media groups. With extensive experience in the industry, he has contributed to the growth and innovation of the company. His work focuses on media strategy and content development, ensuring high-quality journalism. Luis is recognized for his leadership and commitment to digital transformation within the media sector.

Cristina Gonzalo Orchando

Company: PRISA Media

Cristina Gonzalo Orchando is a valued member of PRISA Media, where she plays a key role in shaping the company’s media offerings. She brings a wealth of experience in communications and media management. Cristina is dedicated to fostering collaboration and creativity within her team. Her strategic vision supports PRISA Media’s position as a leader in Spanish-language media.

Jesús Aspra Rodríguez

Company: PRISA Media

Jesús Aspra Rodríguez is an accomplished professional at PRISA Media, contributing to the organization’s success through his expertise in media operations. He has a strong background in content production and project management. Jesús is known for his innovative approach and adaptability in a fast-changing industry. His efforts help drive the company’s mission to deliver impactful journalism.

Raquel González González

Company: Santillana

Raquel González González works at Santillana, a prominent educational publishing company in Spain. She specializes in developing educational content and resources for diverse learning environments. Raquel’s dedication to improving educational outcomes has made her a vital asset to the team. Her innovative ideas support Santillana’s commitment to advancing education through technology and creativity.

Gonzalo Saiz

Company: Bankinter

Gonzalo Saiz serves at Bankinter, one of Spain’s leading banks, where he contributes to the institution’s marketing and customer engagement strategies. He has a strong track record in financial services and brand development. Gonzalo is recognized for his analytical skills and ability to implement effective campaigns. His work plays a crucial role in enhancing Bankinter’s reputation and customer loyalty.

Félix Olavarrieta

Company: Jaguar Land Rover España

Félix Olavarrieta is a dedicated professional at Jaguar Land Rover España, where he oversees key aspects of the luxury automotive business. With a deep understanding of the automotive market, he focuses on brand positioning and customer experience. Félix has played an important role in expanding the company’s presence in Spain. His leadership drives innovation and growth in a competitive industry.

Jaime Fernández de la Puente-Campano

Company: PeopleXBrand

Jaime Fernández de la Puente-Campano leads at PeopleXBrand, a company specializing in brand strategy and personal branding. He is known for his expertise in helping professionals and organizations enhance their public image. Jaime’s approach combines creativity with strategic insight, making him a sought-after consultant. His work empowers clients to achieve greater visibility and impact in their respective fields.

Mónica Moro

Company: McCann España

Mónica Moro is a prominent figure at McCann España, where she serves as a creative leader in advertising. She is renowned for her innovative campaigns and has received numerous awards for her work. Mónica’s leadership inspires her teams to push creative boundaries and deliver impactful messages. Her contributions have solidified McCann España’s reputation as a top agency in the industry.

Conclusion

The influence of Spain’s leading marketing directors extends far beyond their companies, setting benchmarks for creativity, digital transformation, and customer engagement. By examining their careers and approaches, we gain valuable insights into the evolving world of marketing in Spain and the professionals who are shaping its future.

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